Fundamental Selling Skills
Module 1
Trains participants in fundamental sales skills within 2 days
Target Group
Intended for all sales staff worldwide that have direct customer contact where the opportunity exists to sell products and services.
Modular Design
Consists of the following components:
- Preview (electronic version)
- Session 1: What is it?
- Session 2: Setting the stage
- Session 3: Strategic questioning and listening
- Session 4: Opportunities and needs
- Session 5: Product / Feature / Benefit = PFB
- Session 6: The Grand Finale = Closing Skills
- Action Session
Deliverables for:
Trainees
- 8 Session booklets
- Electronic Mindjogger
- Evaluation form
Trainers
- Trainer’s Leader Guide
- 1 USB stick with videos
- Leader Bag
Available Languages
- English, German, French
- Spanish, Italian, Dutch
- Russian, Chinese